Khawar Riaz does the Styling for Kashmir’s World Cup Campaign


The ICC Cricket World Cup fever is all around the globe and cricket enthusiasts are doing plenty of things to commemorate the celebrations of one of the world’s biggest sporting events.

kashmir worldcup campaign

In accordance to keep the spirits uplifted and high, Kashmir Banaspati has come up with their new Campaign Yehi Hai Jeenay Ka Maza to celebrate the ICC Cricket World Cup by a visual approach of taking photographs of cricket lovers, enthusiast to capture their hardcore ‘Jazba’ and ‘Junoon’ they have for Pakistan and how much they’re bleeding green.

To hunt the young & fresh faces for this campaign, the brand had organized a competition on its facebook page by the hashtag #NextBrandModel. The winners of the competition, as you can see in the poster above, then endorsed the brand for their digital marketing campaign.

Photographed at various exquisite locations by renowned photographer/stylist and LUX Style Awards winner Khawar Riaz, who needs no introduction when it comes to the art of photography. The campaign is powered by Strategic Alliancez which takes pride in being one of the top digital marketing agencies in Pakistan servicing clients and customers in domains of social media promotion and brand marketing.

note 4

That’s not just all! Kashmir is also giving daily prizes to its fans and a chance to win Galaxy Note 4.

So don’t miss this chance & like the official facebook page of Kashmir now.

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