Pakistan Telecommunication Company Limited (PTCL) is amongst the most successful businesses in Pakistan, with their wide range of services spread across the country. Being partly owned by the Government has played its advantages for PTCL many times over, time and again. This time around, PTCL is out with its new campaign called ‘Life in Motion’ and for marketing they have signed on Reema Khan to be their new face.
The concept of the ad is such that selection of Reema Khan fits into the whole scheme of their idea. The ad shows how a busy showbiz personality like Reema takes refuge by getting assistance through different services offered by PTCL for her everyday hectic routine. Reema Khan has been previously associated with brands like Pepsi and Warid. However, Warid has now signed Humaima Malick as their new brand ambassador.
Shaan was the first actor to have been signed by a telecommunication company in Pakistan, back in the day when the telecom sector was just getting its roots stronger through such attractive heavy ad campaigns. Shaan was signed by Mobilink and he continued with it for a long time. That association helped Shaan making a new image in the Entertainment industry. Same could happen to Reema as she turns into a brand-endorsing celebrity with an influence.
Watch Reema Khan in PTCL commercial: